Shop wisely – and speedily – and you’ll be able to pick up FIFA 10 for a bargain price at a supermarket near you. Goal in!

Asda leads the way, offering EA’s latest and potentially greatest game of football for a paltry £26.71. The downside is that this is a very limited offer – 24 hours only, in fact, meaning you have today to avail yourselves of this brilliant blink-and-you‘ll-miss-it offer. We understand that this is a participating stores-only affair, so it’s probably advisable to give your local outlet a bell before fetching your coat.

All may not be lost if you miss out, either – GameStation will apparently price-match if there’s a participating Asda within a 10 mile radius. Also Tesco is selling the game for £28.98 all weekend. Again, phone to check before you head out.

Here endeth the public service announcement.